Skip to content
Tenten GEO
Methodology

See the Shape of the Result Before You Sign

B2B buyers have every reason to doubt a new channel. So we keep the risk on our side: forecast first, validate next, scale last.

See the revenue forecast before you sign · 90-day validation period · KPI measured in Pipeline

Operating Model

Three Stages, Every Step Verifiable

We lay out the complete operating model openly: the pre-contract forecast, the validation exit terms, and the weekly cadence as operations scale.

01

Revenue Forecast Model

Before you sign, we build a GEO opportunity forecast from your market data: target prompt volume, attainable citation rate, and projected Pipeline contribution.

The Forecast Formula, Right Here on the Table

Target Prompt Volume×Attainable Citation Rate×Projected Pipeline Contribution

Using real prompt data from your market, competitor citation benchmarks, and your conversion funnel, we calculate a forecast range with an upper and lower bound. That range is written into the agreement and serves as the benchmark during the 90-day validation period: if we miss it, the responsibility is ours.

What you're looking at isn't a proposal. It's a hypothesis you can verify.

02

30-Day Audit + 90-Day Validation

The first 30 days deliver a full audit and fire up the content engine. Then, across a 90-day validation period, we prove the hypothesis with weekly citation tracking. Not what you expected? You can walk away anytime.

In the First 30 Days, the Audit Does Four Things

  • ✓A visibility inventory across six AI engines: which target prompts you're missing from entirely
  • ✓Competitor citation analysis: why ChatGPT and Perplexity recommend them
  • ✓Content and technical gap diagnosis: entity building, structured data, crawlability
  • ✓A priority roadmap: a ready-to-execute list ranked by Pipeline impact
Explore the full GEO Audit (30 days) process →
Validation Clause90-day terms

A Binding Validation Exit Clause

  1. 01Throughout the 90-day validation period, you get a weekly report on citation rate and Pipeline metrics, set side by side against the forecast range.
  2. 02If citation rate and Pipeline metrics fall short of the revenue forecast range, you can terminate at any time.
  3. 03No long-term lock-in. The completed audit, the tracking data, and every deliverable are yours to keep.

Here's why we dare to put that exit clause in the contract: when we carry the risk, the forecast has no room to inflate.

03

Scale Through the 3-Week Rewrite Loop

Once validation passes, we move into ongoing operations: weekly tracking → gap diagnosis → 3-week rewrite loop, turning citations into a predictable asset.

After Validation Passes, the Continuous Operating Loop Begins

01

Weekly Tracking

Citation rate and answer share scanned across six engines: gaps surface in real time

02

Gap Diagnosis

Ranked by Pipeline impact, deciding which prompts are most worth going after

03

3-Week Rewrite Loop

Diagnose → rewrite → validate. Data-driven iteration until you get cited

Citation rate becomes a predictable, compounding asset.

Two growth engines for the scaling phase:

Transparency

Our Weekly Work Rhythm, Laid Out for You

You shouldn't have to guess what we're doing. The cadence is fixed and predictable, and Friday's report tells you in black and white: how much citation rate moved, and how far you still are from the forecast range.

tenten-geo: weekly-cadence
$ tenten geo cadence --week current
✓ This week's cadence is set · same as last week · same as next
 
Mon Six-engine visibility scan · 1,284 target prompts
Tue Rewrite queue update · gaps ranked by Pipeline impact
Wed Content production · entity building & structured rewrites
Thu Content production · citability checks & internal review
Fri Publish + weekly report · citation shifts vs. forecast range
 
→ The report lands straight in your inbox, data set beside the forecast range

Named Deliverables

Every Deliverable Has a Name, and a Delivery Date

Deliverables aren't the outcome, so every one of them serves citation rate and Pipeline directly, and spells out when you get it and what question it answers.

Before signing

Revenue Forecast Model

The full calculation of target prompt volume × attainable citation rate × projected Pipeline contribution, with upper and lower bounds and every assumption explained.

Weeks 1 to 2

Prompt Map

A complete map of the questions your buyers actually ask across six AI engines, layered and labeled by purchase intent and funnel stage.

Day 30

Content Gap Matrix

The core audit deliverable: which prompts you're missing from, why competitors get cited, and the attack priority for every gap.

Live at kickoff · updated weekly

AI Visibility Dashboard

A dashboard of citation rate and answer share across six engines: watch your AI visibility the way you'd watch a stock.

Updated every Tuesday

Rewrite Queue

Citation gaps found in tracking go into a fixed queue, each item labeled with the diagnosed cause and the expected change in citations.

Every Friday

Citation Briefing (Weekly Report)

This week's citation shifts, new citation sources, and the comparison against the forecast range: in black and white, straight to your inbox.

Measurement Framework

Three Layers of Metrics: Only the Last One Is the KPI

The first two layers are the fundamentals of visibility. The third is the number we answer to your CFO for.

01

Citation Rate

The share of AI answers to your target prompts that cite your brand: the fundamental of AI visibility, scanned weekly.

02

Answer Share

The share of high-purchase-intent prompts where you become the primary recommendation: it decides whether you make the buyer's shortlist.

03

Business Outcomes

Inbound demos, SQLs, and Pipeline value: the only outcome layer written into the validation clause.

How do you measure GEO performance?

We track three layers of metrics every week: (1) citation rate: the share of AI answers to your target prompts that cite your brand; (2) answer share: the share of high-purchase-intent prompts where you become the primary recommendation; (3) business outcomes: inbound demos, SQLs, and Pipeline value. Traffic isn't the KPI. Revenue is.
— From the homepage FAQ

Traffic isn't the KPI. Revenue is.

The First Step Is Free: a 30-Minute Diagnostic Is Where the Forecast Begins

On the diagnostic call, we deliver a live snapshot of your brand's visibility across six AI engines, and that snapshot is the first input into your revenue forecast. Even if we don't work together, the snapshot is yours.

Book a 30-Minute GEO Diagnostic Session

Nothing to prepare · the diagnostic snapshot is delivered on the spot